Would you believe that the kid-focused network Nickelodeon is one of the hottest channels for moms to watch?
It may sound funny, since Nickelodeon is known for popular children’s shows like “Dora the Explorer” and “iCarly,” but the network recently made headlines when they announced they’re launching “Nick Mom” a new nightly programming block aimed at Moms.
In fact, they’re creating more than 30 new TV shows for moms, including sketch comedy, a reality show called “Mom vs. Grandma,” and even a news show modeled after the hit “Daily Show.”
So, why is a kid’s channel going after moms? It all boils down to advertising dollars. A new study found that mothers are most likely to watch TV not during the day, but from 9 P.M. to 1 A.M. Experts say that TV watching time is due to the fact that ever since the recession hit, a lot of moms have returned to work. So, they only start unwinding around 9 P.M., when work’s over, and their kids are in bed. Which is exactly why Nickelodeon wants to offer nighttime mom programs. Their target audience are Moms 40 and under because about 25% of them watched Nick when they were kids!
And network executives figure it’s a move that’ll attract big bucks from advertisers, who are always after those coveted mom-dollars. Statistics show that Moms spend about $2-trillion dollars a year on products.
Just so you know - Nick Mom is scheduled to launch in 2012.
Here's What to Eat to Put Your Best Foot Forward You are what you eat. So what if you want to be the best job applicant ever? Or Ms. Right out on a f… Do you crave coffee? Do you salivate over shrimp? Well go ahead and have some! Here are a few of your favorite foods that are actually good for you! W… Here's What You Can Do With Those Holiday Party Leftovers So, you had yourself a merry little Christmas party. Now what do you do with all the leftover mixers… Abandoned Houses Are Being Turned Into Illegal Party Houses If you’re like most North Americans, you live near at least one foreclosed house that’s … Avoid the Most Fattening Foods of Fall When there’s a chill in the air, it makes people want to curl up with their favorite comfort f… Superfoods That Pack a Big Nutritional Punch Want to eat healthier? It’s easy if you chow down on a few superfood favorites of world-renown… Certain Foods Have Been Designed to Keep You Eating Why can’t you eat just one Buffalo wing? It’s not your willpower – certain foods h… Don't Be Fooled By Your Food Are you being fooled by your food? A lot of foods you might think are healthy may actually be making… Scrapbooking is the new craze It's called scrapbooking, and it's a 2 Billion dollar a year business. According to the New York Tim… Don't Be Fooled By These Tricky Food Labels Here’s a new list of tricky food labels you’ll find at the grocery store these days. Bew… There's a perfect time for everything in life But right now, we're going to focus on shopping. When is the best time to buy. Groceries? During "C.… Now's the Time to Buy Lobster Money’s tight, which means people are buying fewer luxury foods, like caviar and French champa… Resident Managers May Help You Sell Your Home Faster Your house is on the market in one city. Meanwhile, you’ve already moved to your new location … Store Your Food Properly So it Packs a Bigger Nutritional Punch Longer A lot of foods have expiration dates – even when it’s not printed on the package. So, he… How Well Do You Know Your Neighbors? How well do you know the people next door? Well, here’s what you need to know about your neigh…
Disinfect Kitchen Sponge in the Some Social Networks Encourage Eating Easy Way To Cut Calories in Restaurants Starbucks and Subway are both delicious, but… Loneliness Is Bad For Your Health One reason is because many Americans are unmarried and live alone.… The Benefits Of Drinking Green Tea Green tea contains powerful antioxidants and is good for your heart.… Symptoms That Tell You To See Your Words of Wisdom from Dr. Oz Health Problems & Their Common Triggers Two headache triggers are: Hot Dogs & Cheese. Find out why… Are Childhood Vaccinations Necessary? 1 out of 10 parents skip their children's vaccinations and… Don't Get Ripped Off at the Supermarket You might be getting ripped off at the supermarket, because some things aren't as healthy as they s… Effective Ways To Live Longer Did you know that only about 5% of aging has to do with genetics?… Beware of Portion Sizes 1/3 of North Americans are obese due to expanding portion sizes.… Does Parental Favoritism Exist? Most parents try to hide their preference, but how do kids feel about parental favoritism?… Safety Devices That Are A Must Have In For the safety conscious, side and head curtain airbags in newer cars have been shown to reduce fata… Preparing For Flu Season Here is what you need to know to combat the flu.…