Would you believe that the kid-focused network Nickelodeon is one of the hottest channels for moms to watch?
It may sound funny, since Nickelodeon is known for popular children’s shows like “Dora the Explorer” and “iCarly,” but the network recently made headlines when they announced they’re launching “Nick Mom” a new nightly programming block aimed at Moms.
In fact, they’re creating more than 30 new TV shows for moms, including sketch comedy, a reality show called “Mom vs. Grandma,” and even a news show modeled after the hit “Daily Show.”
So, why is a kid’s channel going after moms? It all boils down to advertising dollars. A new study found that mothers are most likely to watch TV not during the day, but from 9 P.M. to 1 A.M. Experts say that TV watching time is due to the fact that ever since the recession hit, a lot of moms have returned to work. So, they only start unwinding around 9 P.M., when work’s over, and their kids are in bed. Which is exactly why Nickelodeon wants to offer nighttime mom programs. Their target audience are Moms 40 and under because about 25% of them watched Nick when they were kids!
And network executives figure it’s a move that’ll attract big bucks from advertisers, who are always after those coveted mom-dollars. Statistics show that Moms spend about $2-trillion dollars a year on products.
Just so you know - Nick Mom is scheduled to launch in 2012.
Home Remedies Let’s talk about home remedies. Some actually work better than the fixes you find at the drugs… The Truth Behind These Home Remedies There’s nothing like a home remedy to save time and money. Actually, that’s not always t… The Worst Fast Foods for Kids Parents, we need to get serious about kids and fast food, because each year, new statistics show tha… Plan the Perfect Party This Holiday It’s party time! If you’re hosting a holiday shindig to get your friends into full-blown… Owners Are Vandalizing Foreclosed Properties When They’re Forced to Move Out What’s the latest trend in the struggling housing market? Record numbers of owners are vandali… Here's How to Stuff the Perfect Sandwich What’s for lunch? If you’re having a sandwich. Don’t make it until you hear this. … Upgrades You Can Make to Your Home That Will Really Pay Off So, you want to sell your house someday. Well, right now is a good time to invest in fixing it up, s… Make Your Move a Little Easier Thinking of moving? Experts say now is a good time to buy a house because sellers tend to be more mo… McMansions Are Being Repurposed Into Shelters, Studios, and Schools For the last year, thousands of giant houses, nicknamed McMansions, have been sitting empty. After t… The FDA Is Cracking Down on Brightly Dyed Foods The Food and Drug Administration is changing their tune about artificial food dyes. For decades the … To Wrap or Not to Wrap? That is the lunchtime question, and we’ve got the answer according to Prevention magazine. Bas… Make Your Cookouts Healthier It’s the summer grilling season. So, here’s how to make your cookouts better and healthi… Product Placement Affects Kids' Eating Habits Are you familiar with the term product placement? It’s an “in-movie” advertisement… Peanut Butter and Jelly Sandwiches You grew up with it, so you don't think it's such an oddball combination. Couple of slices of bread,… If You Want to Sell Your Home Quickly, Read This. Up until recently, selling your house basically meant sticking a sign in the lawn, and getting piles…
Dating Trends Based On What You Eat How you eat could influence the likelihood of more dates.… Don't Worry, Be Happy When it comes to being happy, you have more control than you think. In fact, the choices you make in… Don't Get Ripped Off at the Supermarket You might be getting ripped off at the supermarket, because some things aren't as healthy as they s… How Well Do You Click With Other People? How to Boost Your Mental Muscle! The Benefits Of Drinking Green Tea Green tea contains powerful antioxidants and is good for your heart.… Germs Under Your Fingernails Does Gaming Cause Health Problems? There are more adult gamers today than teens and … Disinfect Kitchen Sponge in the Symptoms That Tell You To See Your Is Tuna Safe to Eat? Health Problems & Their Common Triggers Two headache triggers are: Hot Dogs & Cheese. Find out why… Myths About Food Don't Buy into the "Fairytale of Weight Loss" Want to lose weight and keep it off? Then don't buy into the 'fairytale of weight loss.'… Lose Those Love Handles